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November 2022

Analytics & Data

Marketing Tracking & Attribution Framework: Hubspot Edition

You know how it goes: “What’s the ROI of this?”, “What’s the ROAS of that?” & “How many Demo Requests from the last campaign?” are just the most prominent asks boards have for Marketers.  And it’s not an easy one to answer: ad spend for example doesn’t just get demo requests Read more

By Markus, 3 yearsNovember 8, 2022 ago
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